Role Overview

We are seeking an experienced Key Account Manager to manage and grow traditional trade and modern trade retail accounts across the food category. The role focuses on driving distribution, volume growth, visibility, and profitability across supermarkets, hypermarkets, groceries, and wholesale channels.

Key Responsibilities

• Manage and develop key modern trade and traditional trade accounts (supermarkets, hypermarkets, groceries, wholesalers)
• Achieve sales, volume, and distribution targets across assigned accounts
• Negotiate listings, pricing, promotions, and trade terms with retail partners
• Develop joint business plans and promotional calendars with key accounts
• Ensure optimal product availability, shelf placement, and in-store visibility
• Monitor sell-in, sell-out, and stock levels to avoid out-of-stock or overstock situations
• Coordinate with merchandising, supply chain, and marketing teams for execution
• Track market trends, competitor activity, and pricing movements
• Manage trade marketing budgets and promotional spend effectiveness
• Prepare accurate forecasts, performance reports, and account reviews

Requirements

• Bachelors degree in Business Administration, Marketing, or related field
• 4–7 years of experience in FMCG sales or key account management, specifically within traditional and/or modern trade
• Strong understanding of retail operations, promotions, and category management
• Proven negotiation and relationship management skills
• Analytical mindset with strong Excel and reporting skills
• Ability to manage multiple retail accounts in a fast-paced environment
• Valid driving license (for field-based roles)